What Our Bricks Are Made Of: A Look Inside the Materials That Power AreaX

Ever wonder what gives a brick that satisfying snap? Or why some builds feel smoother, tighter, more precise?
At AreaX, it all starts with what’s inside.

We use high-quality ABS (Acrylonitrile Butadiene Styrene) resin for every single piece. These clean, white bags of raw material are where your favorite characters and scenes begin.

Why ABS? Because it’s the industry gold standard: the same trusted material used by top-tier brick brands worldwide. It's strong, durable, color-stable, and safe to play with. But we don’t stop there.

Not Just Plastic — Our Custom Color Language

Before anything is molded, our design and production teams work together to customize every color you see in an AreaX set.

These are freshly made parts: pinks for slice-of-life scenes, silvers for sci-fi builds, deep reds and browns for weapon details. Every hue is carefully mixed to match our visual universe. No off-the-shelf colors. No shortcuts.

The result? A palette that pops on display, photographs beautifully, and feels cohesive across series, whether you're building a dreamy window scene or assembling a legendary monster.

Quality You Can Feel (Even If You Don’t See It)

A brick should feel good in your hands. That subtle resistance when pieces click together. The smooth surface that catches light just right. The consistency that makes even the smallest parts behave predictably.

That’s the invisible value of great materials, and it’s the foundation of everything we build.